RACINE — Downtown Racine Corporation has launched a summer series of Makers’ Gallery window installations that will turn vacant and underused downtown storefronts into displays featuring work from local artists and small businesses.
The project includes 10 window installations that will remain up through the summer months, according to a news release from Downtown Racine Corporation, which is partnering with Wisconsin Main Street and the Wisconsin Economic Development Corporation on the effort.
Organizers described the Makers’ Gallery as a placemaking initiative intended to bring new activity to empty storefront windows while also providing additional visibility for Racine-based creators. The installations are designed to offer a “window shopping” experience that highlights local artwork and merchandise.
“This project is all about turning opportunity into energy,” Downtown Racine Corporation Executive Director Kelly Kruse said in a statement. “By activating empty storefronts with art and locally made products, we’re creating a more dynamic downtown environment, supporting entrepreneurs, and helping residents and visitors see the potential of these spaces.”
The installations were created through collaborations among artists, small businesses and participating property owners. Locations listed in the release include 436, 438 and 440 Main St. and 415 Sixth St. Each window display was designed by a selected artist, either independently or in partnership with a small business that provided items for the installation, the release said.
Downtown Racine Corporation pointed to an earlier installation completed in early April at 427 Main St. as an example of the project’s intent. That window features vintage bridal wear from Madam D’s Vintage Clothing and Jewelry and was designed by local artist Samira Gdisis. Organizers said the display helped generate new customers for the business.
Property owners participating in the program agreed to provide access to storefront windows so the spaces could be used as temporary gallery or “digital storefront” displays. Downtown Racine Corporation said the windows are also meant to help attract potential tenants by improving the appearance of the properties and highlighting the spaces as potential locations for business activity.
Each window includes a QR code that provides information about the artists and makers featured in the installation, as well as details on leasing or sale opportunities, organizers said.
The Makers’ Gallery program is part of a broader effort supported by a grant from Main Street America and the Robert Wood Johnson Foundation, the release said.
People looking for more information about the Makers’ Gallery locations and featured artists, or additional photos of the installations, can view this document. Those interested in identifying downtown spaces available for lease or sale can visit rcedc.org.
